Tips for Printing on Presentation Folders
Presentation pocket folders are used by all types of businesses for a number of purposes. It’s important to have all types of pocket folders on hand since you may never know when you need them and what type of pocket folder is the best choice at the time. Are you looking for presentation folder printing
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Benefits of UV Spot Coating
Have you ever noticed a glossy finish on part of a design of a printed product? Perhaps you’ve seen this on packaging, business cards or even magazines. This glossy finish is known as spot UV coating and it’s a printing technique that can enhance and elevate your printed product. UV coating is one of the
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The Ultimate Guide to Case Binding: All You Need to Know
Case binding is a bookbinding technique that has been traditionally used to provide books with greater durability, longer protection, and an improved aesthetic appeal. It is an ideal option for books that require hardcover binding or hardback book binding. Take a look below as we examine the history of case binding, discuss its benefits, and
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Top 3 Print Marketing Strategy Tips for 2023
The New Year is here and that means it is time for the start of your new or updated print marketing strategy. You might have used print marketing in a past marketing plan or it might be a marketing idea that never made the final cut. Either way, we are going to share the top
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Tips for QR Code Signage
When QR code signage is created and executed in a compelling manner, these codes can be incorporated into your marketing plan, act as the center of a marketing campaign, or be used on a daily basis as a payment option for customers. There are two types of QR codes and they are static and dynamic:
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Will the Print Paper Shortage Affect Print Prices in 2023?
Over the past year (or more), the print industry as a whole has been dealing with an increase in paper prices along with other factors that have impacted costs and profits such as increasing labor costs and higher postage costs. Each of these factors has contributed to an increase in print prices for projects of
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Printing Guide For Direct Mail, Door Hangers and Other Print Materials
It’s almost the end of the year which means it is time for everyone to look back on how their print projects performed and looked in 2022. Some companies might be very happy with their results while others might have room for improvement in the coming year. Our goal with this article is to compile
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Increase Sales With These Retail Store Signage Tips
In the current competitive retail environment, visual merchandisers and marketers always need to be on the lookout for ways to gain an edge on their competitors. With holiday shopping starting, retail store signage is an ideal way to gain an advantage. Retail store signs get the attention of customers, entice them to enter the business,
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Vinyl Banner Printing: Materials, Sizes & Hanging Methods
When it comes to marketing a business, vinyl banners are one of the most successful and recognizable types of signs used by a wide range of companies. Business owners and nonprofit organizations use banners to deliver important messaging that is relevant to consumers and donors such as a sale, promotion or event. The message delivered
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Are Direct Mail Campaigns Still Effective?
The short answer to the question above is…”Yes, direct mail campaigns are more effective than ever before”. Even though direct mail marketing pieces and email marketing campaigns get response rates that are similar to each other, a recent study found direct mail marketing campaigns tend to generate purchases that are five times larger than email
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